Certified PMP® & Digital Analytics Manager

ALVARO RIVERA
IT Projects & Analytics Manager

Hi, I'm Alvaro.

I’m a Certified Project Management Professional (PMP®) and Analytics Manager with 10+ years of experience working for local and global companies. Passionate about all things data (Data Science, Digital Analytics, Digital Marketing) to identify key metrics that impact Performance to translate them into actionable Business Strategies.

I've managed local and regional projects and budgets for companies operating in Toronto, Canada, and Latin America.

Skills and Experience

Project Management

- Effective Communication
- Scheduling & Control
- Procurement & Negotiation
- Conflict Resolution
- Team Building

Data Science & Analytics

- Python
- SQL
- Tableau
- Data Studio

Pay-Per-Click (PPC)

- Google Ads Management
- Google Tag Manager
- Conv. Rate Optimization
- PPC Reporting

Lead Generation

- Landing Pages
- Lead Forms
- Facebook Ads
- Other Social

Web Design

- WordPress Sites
- HTML
- UX
- CSS

SEO

- Website Audit
- Content Optimization
- Google Analytics
- Search Console

More About Me

Certifications

  • Project Management Professional (PMP)®
  • Big Data Analytics – York University.
  • Google Ads, Analytics, Data Studio, Tag Manager.
  • IAB Digital Fundamentals & Programmatic 360.
  • Hubspot Inbound Marketing.

Tech & Tools

  • Excel, Jupyter Notebook, Python, SQL, Tableau.
  • Google Ads, Analytics, Data Studio, Tag Manager.
  • WordPress, HTML, CSS, Hootsuite.
  • Google Business Profiles, and other social
  • Photoshop, Illustrator, InDesign.

Skills Set

  • Project Management.
  • Statistical Data Analysis.
  • Business Intelligence.
  • Data Visualization.
  • Fluent in English, French, Portuguese, and Spanish.

Industries

  • Banking and Financial Services.
  • Management and Consulting.
  • Marketing & Advertising.
  • Telecommunications
  • Goods & Services.

How I Do It

  • Analyzing datasets to uncover business insights.
  • Identifying KPIs that impact business performance.
  • Developing Strategies to achieve business goals.

Differentiators

  • I thrive in organized teams with clear priorities.
  • I quickly profile clients, and identify their needs.
  • I possess solid verbal & written skills.
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